Past Event

Book Talk & Panel Discussion - The Brussels Effect: How the European Union Rules the World

November 14, 2020
8:25 PM - 10:00 PM
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Time: 8:25 - 10:00 PM (Beijing) | 7:25 - 9:00 AM (New York)

Will "Beijing Effect" replace "Brussels Effect" in the future?

Join us for a book talk and panel discussion with Professor Anu Bradford of Columbia Law School and leading experts from Shanghai International Studies University, Fudan University, East China University of Political Science and Law, Sichuan University, and Clifford Chance LLP Beijing Office as they conduct in-depth exchanges on the past and future development of the European Union, prospects and challenges for EU-China relations in the 21st century.

In partnership with Columbia Law School, Center for European Union Studies at Shanghai International Studies University, and EU Law Center at East China University of Political Science and Law.


About the book

In her important new book, Columbia Law professor Anu Bradford argues the EU remains an influential superpower that shapes the world in its image. By promulgating regulations that shape the international business environment, elevating standards worldwide, and leading to a notable Europeanization of many important aspects of global commerce, the EU has managed to shape policy in areas such as data privacy, consumer health and safety, environmental protection, antitrust, and online hate speech.

The Brussels Effect shows how the EU has acquired such power, why multinational companies use EU standards as global standards, and why the EU’s role as the world’s regulator is likely to outlive its gradual economic decline, extending the EU’s influence long into the future. 


Anu Bradford

A leading scholar on the EU’s regulatory power and a sought-after commentator on the European Union and Brexit, Anu Bradford coined the term the Brussels Effect to describe the European Union’s outsize influence on global markets. Most recently, she is the author of The Brussels Effect: How the European Union Rules the World (2020).

Bradford is also an expert in international trade law and antitrust law. She spearheads the Comparative Competition Law Project, which has built a comprehensive global data set of antitrust laws and enforcement across time and jurisdictions. The project, a joint effort between the Law School and the University of Chicago Law School, covers more than a century of regulation in over 100 countries and has been the basis for Bradford’s recent empirical research on the antitrust regimes used to regulate markets.



Hua XIN is research professor and executive deputy director of the Center for EU Studies at Shanghai International Studies University (SISU), trustee and director of research of the Shanghai Institute for European Studies (SIES), and non-resident senior researcher of the Center for National Strategic Studies at Shanghai Jiaotong University (SJU). He regularly provides advice to high-level policymakers through Chinese think tanks and is frequently called upon to offer media commentaries. He has won several academic prizes issued by the Shanghai Federation of Social Science Associations. His major research fields include: EU-China-U.S. economic relations and economic diplomacy, and comparative studies on the European and East Asian regional integrations. His most recent publications include: “The Interest Groups’ Influence Mechanisms on the Policymaking in the U.S.-EU Trade Negotiations: A Comparative Study of the U.S. Chamber of Commerce and the BusinessEurope”, Chinese Journal of European Studies, Vol. 36, No. 6: 56-82; “Analysis of the Strategic Rationale behind the EU-Japan Economic Partnership Agreement”, Global Review, Vol. 10, No. 6: 95-119.



Zhian LU is now the associate professor of Law at Fudan University School of Law. His academic field mainly include public international law, international human rights law, international humanitarian law, international economic law, international private law, EU law, business and human rights, China business law and so on. His publications include books and papers in International Economic Law, Public International Law, Contemporary Practical Writing, China Foreign Economic and Trade Encyclopedia and so on. The papers was respectively on Journal of Law Review, Journal of Exploration and Contending, Yale-China Journal of American Studies, Journal of Science of Law, Human Rights, Journal Of International Taxation.


Yong Bai

Yong BAI LAW '10 is an antitrust practice partner at the Beijing office of Clifford Chance LLP. He specializes in antitrust and competition issues. Bai has worked in the London and Brussels offices of Clifford Chance. Before joining Clifford Chance, Bai worked for the PRC's Ministry of Commerce. Bai is a Columbia Law School alumnus.


Jizeng Fan

Jizeng Barrett FAN is an associate research fellow at Sichuan University Law School. His fields of research include Comparative Constitutional Law, Human Rights Law, and EU Law. He holds a ph.D degree in Law at Scuola Superiore Sant’anna Pisa.


Jiao Zhang

Jiao ZHANG is a lecturer and postgraduate supervisor at the International Law School, East China University of Political Science and Law. She is also serving as a member of the Council at EU Legal Studies Association of Chinese Association for EU Studies, the Secretary-General of EU Law Association of Shanghai Law Society. Her research interests are focused on the European Union Law, Law of the International Organization, and the International Rule of Law. She awarded the title of Shanghai Young Oriental Scholar in 2016.


  • This webinar will be conducted in English.
  • If you have any questions, please email [email protected]